I am Henry the Red. Duke of Shale, Lord of the Northlands and leader of its peoples.
Ash
Well hello Mister Fancypants. Well, I've got news for you pal, you ain't leadin' but two things: Jack and shit... and Jack just left town.
Ash
Shop smart, shop S-mart!
Ash
See this? This is my boom stick! The 12-gauge double-barreled Remington. S-Mart's top of the line. You can find this in the sporting goods department. That's right, this sweet baby was made in Grand Rapids, Michigan. Retails for about $109.95. It's got a walnut stock, cobalt blue steel, and a hair trigger. That's right. Shop smart. Shop S-Mart. You got that?
Sheila
But what of all those sweet words you spoke in private?
Ash
Oh that's just what we call pillow talk, baby, that's all.
Trivia:
Director Sam Raimi shot two different endings. One ending has Ash battling a she-demon in a department store in the present. The alternative ending has Ash imbibing a secret potion that would make him sleep one century for each drop of the potion he drinks. He then goes to a cave to sleep. However, he drank one drop too many and wakes up to find a barren post-apocalyptic landscape. The final shot is Ash screaming in rage at a red sky. The Great Britain video version shows the "potion" ending, and the version shown in U.S. theaters showed the "she-demon" ending.
Movie was originally given a NC-17 rating.
That beat-up Olds that goes through time with Ash belongs to director Sam Raimi. He included it in most of his early movies, each time more banged up than the last. The items in the trunk of the Olds are not product placements; they're what Sam Raimi actually had in his trunk.
An issue of the magazine "Fangoria" can be seen in the car's trunk.
Ted Raimi plays the S-Mart store clerk at the end of the movie.
Credits Fun:
In the opening credits, Bruce Campbell vs. Army of Darkness instead of "in".
DVD Easter Eggs: (Hidden So You Don't See Anything You Don't Want To See)
To turn the story boards on while the movie is playing, turn the directors commentary on in the options menu and while the movie is playing turn subtitles on and the storyboards will appear in the bottom right corner.
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